North American Association of Sales Engineers

North American Association of Sales Engineers

European Association of Sales Engineers

10 Compelling Reasons Why You Need Sales Transformation Strategies To Achieve Business Objectives

Sales Transformation, in its most basic form, is ensuring that your salespeople have the greatest skills, tools, and sales infrastructure to support successful and profitable sales results in line to strategic objectives of the organization. Sales transformation is… Read More

TOP 5 TIPS FOR SIMPLE, EFFECTIVE CLOUD DATA PROTECTION

Every year, the number of people using personal clouds grows, and this trend isn’t set to stop. It was anticipated in 2012 that by 2014, the change from offline PC work to primarily on-cloud work would be complete…. Read More

Constant team or varied partners?  What works best in sales engineering?

I’ve worked in both situations.  Sometimes as an SE I worked exclusively, or close to exclusively with one salesperson (AE).  I’ve also worked with different AEs depending on industry or geography.  I’ve liked both.  I struggled with the… Read More