What is psychological inertia? or… What is wrong with us?

Have you ever been in a situation where while discussing different solutions for a problem, you and your group is trying to solve, people finding all kind of reasons why something is impossible or extremely difficult? The arguments… Read More

Sales Training – Beyond the Dreaded Role Play

By Roger McNamara Often at the end of a sales training meeting there would be time allocated for role plays with fellow colleagues.  I always dreaded these as I always saw it as a test in artificial conditions… Read More

Top 5 Advantages of Outsourcing B2B Sales Teams

Whether they’re small or big companies, businesses of all sizes experience a common issue when expanding and covering different territories: having enough salespeople. This issue may curb your business’ potential and affect your growth. A precipitated expansion can… Read More

Is B2B Purchasing Overly Cumbersome and Inefficient?

(By Ken Lambert) This topic, and lament, is nothing new- but it does appear that over the past several years things have gotten even more convoluted.  Everyone in B2B sales knows what I speak of:  The hurdles and… Read More