Articles by Sergiy Kyrychenko | NAASE Insights and Expertise

Sergiy Kyrychenko

Sergiy Kyrychenkoʼs posts

Expert Interviews
Sales Engineering 2025 Survey Results
Sergiy Kyrychenko
February 17, 2026
Sales Engineering 2025 Survey Results
A practitioner-led report pairing a community survey with expert commentary from NAASE board members. Sales Engineering Signals 2025 is NAASE’s practitioner-led mini report...
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Business Acumen
What Sales Engineers Are Really Struggling With Right Now
Sergiy Kyrychenko
November 20, 2025
What Sales Engineers Are Really Struggling With Right Now
We asked the NAASE community a simple question: “What is the biggest challenge for Sales Engineers right now?”, and offered 4 answer options.The...
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Presales Leadership
Sales Engineer of the Year 2025 is a wrap: what the contest taught us about great Sales Engineers
Sergiy Kyrychenko
October 22, 2025
Sales Engineer of the Year 2025 is a wrap: what the contest taught us about great Sales Engineers
Over the past three months, the NAASE community turned a simple idea, recognizing standout Sales Engineers, into a continent‑wide celebration of the craft....
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Professional Development
How NAASE was almost used in a green card scam
Sergiy Kyrychenko
October 10, 2025
How NAASE was almost used in a green card scam
Information only. This is not legal advice. NAASE occasionally gets immigration‑adjacent outreach. Last month, one member needed a membership confirmation for a business...
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