Articles by Mike Hutchens | NAASE Insights and Expertise

Mike Hutchens

Mike Hutchensʼs posts

Demo Skills
From Reactive Support to Strategic Influence: How Presales Leaders Earn Executive Trust in Complex Deals
Mike Hutchens
February 27, 2026
From Reactive Support to Strategic Influence: How Presales Leaders Earn Executive Trust in Complex Deals
In many organizations, presales is still treated as reactive support. We are invited once the deal is “real.” We are handed a feature checklist....
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Sales Engineer of the Year 2026 Award

Nominations are open. This year’s recognition goes beyond a single winner, with three additional Question Awards. Take part yourself or put a colleague forward.

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