Articles by Matt Booth | NAASE Insights and Expertise

Matt Booth

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Demo Skills
Extinction Burst: Staying Technical and Tactical When Things Go Wrong
Matt Booth
March 12, 2025
Extinction Burst: Staying Technical and Tactical When Things Go Wrong
Have you ever put a dollar in a pop machine, pressed the button, and—nothing happened? No pop, no refund, just silence. What do...
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Sales Engineer of the Year 2026 Award

Nominations are open. This year’s recognition goes beyond a single winner, with three additional Question Awards. Take part yourself or put a colleague forward.

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