Monica Panatta
Monica PanattaĘĽs posts
Communication Skills
Monica Panatta
The Art of AI Tone Control: Making ChatGPT Sound Human and On‑Brand
August 18, 2025
We just ran the NAASE webinar “Workplace AI Rules Every Sales Engineer Must Know.” takeaway for me was not “use AI.” It was...
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Business Acumen
Monica Panatta
Is There Really an RFP Resurgence and Should Sales Engineers Care?
July 31, 2025
In a recent Coffee with Sales Engineers podcast, host Sachin Wadhawan spoke with Ben Hills (CEO of Iris, an RFP automation platform) about...
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Business Acumen
Monica Panatta
The Rise of Agentic AI in Procurement: What Sales Engineers Should Know
June 20, 2025
In a recent article published in Construction Dive, Globality CTO Keith McFarlane outlined a bold vision: that agentic AI, an autonomous, goal-directed artificial...
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Career Paths
Monica Panatta
Engineer to Sales Engineer: 5 Skills That Transfer Perfectly
May 22, 2025
Before diving into the details, here is the big picture: Sales engineering lets you keep the parts of engineering you love, solving tough...
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Job Market
Monica Panatta
5 Essential Tips to Prepare for Your Sales Engineer Interview
May 15, 2025
Sales engineering is a dynamic role blending technical expertise, communication skills, and sales acumen. As a mid-career professional preparing for your next interview,...
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Professional Development
Monica Panatta
Top 5 Reasons Introverts Make Great Sales Engineers
April 4, 2025
They say you have to be loud and outgoing to succeed in sales. But when it comes to Sales Engineering – where deep...
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Soft Skills
Monica Panatta
Happy April Fools Day from NAASE!
April 1, 2025
Happy #AprilFoolsDay from NAASE! Today, we’re celebrating the unique blend of humor, technical expertise, and occasional panic that comes with being a Sales Engineer. See...
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